Graphic Design For Strategic Plan and Invitation Design
CA’s Creative Team Created Aesthetically Diverse Marketing Materials While Always Staying True To Brand Identity
Three diverse audiences required three entirely different graphic designs. NYWF’s Strategic plan was required to present dense content to the board members in a stunning and readable format. The Radical Generosity Dinner needed to feel elegant but daring and appeal to a high net worth, social conscious donor, while the Neighborhood Dinner audience is focused on honoring a grass roots community with a family style dinner and event.
Collective Agency responded to each brief within the NYWF style guidelines but from massively differing design perspectives, each appropriate to the intended audience.