LookingOUT Together
A Live-streamed Fundraiser
What We Did
- Strategized and implemented virtual fundraising strategy
- Designed and created all motion graphics
- Remote recordings of pre-recorded guests
- Pre-record edits
- Real-time donation graphics engineered and designed by Collective Agency
- Produced and directed livestreamed event
The Client
Family Equality’s mission is to advance legal and lived equality for LGBTQ families, and for those who wish to form them, through building community, changing hearts and minds, and driving policy change.
For our second virtual fundraiser in partnership with Family Equality, the CA team helped the client implement multiple real-time FOMO events designed to increase engagement, community and fundraising.
